T-Mobile 5G&Me, Bellevue 2020

5G from T-Mobile is revolutionizing everything from urban cities to rural farms. And this is exactly how 5G is showcased at the new 5G&Me experience center by T-Mobile.

Technologically activated displays take small groups through a series of experiences to fully understand the power and breadth of 5G. Activated coffee tables allow guests to create a profile which is utilized by each moment throughout the guided journey.

A 360 immersive theater, a new city street and retail experience, a coffee production cycle, new ways of learning and farming are all showcased in a technologically enhanced story, delivering the promise of T-Mobile’s 5G anywhere.

Role: CreativeDirector
Agency: Sparks